Astral Media Wins 16 Awards at 2009 PROMAX|BDA Awards General News / Astral Media Inc. Posted by RAD on Jun 23, 2009 - 10:54 AM |
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The English and French-language television services of Astral Media Inc. (TSX: ACM.A/ACM.B) received a total of 16 awards at the 2009 PROMAX|BDA Awards Show held from June 16-18, 2009, in New York. The Movie Network, Family Channel, Mpix, Canal D, VRAK.TV and Ztélé garnered 4 gold, 5 silver and 7 bronze awards for excellence in marketing, promotion and design, including a silver award for Canal D's new on-air image in the prestigious BDA World 2009 Competition. "We take immense pride in ensuring that our on-air and off-air design elements support, reinforce and differentiate each network's brand positioning and create a unique and engaging television experience for our viewers," said Domenic Vivolo, Senior Vice President, Marketing & Sales, Astral Television Networks. "The recognition we received at the 2009 PROMAX|BDA Awards show is a testament to this commitment." Sophie Dufort, Vice-President, Communications, Les Chaînes Télé Astral, commented: "We are delighted with this international recognition, which highlights the excellent work of our creative talents. Year after year, they illustrate themselves as among the best in what they do, something that makes us very proud." The PROMAX and BDA awards recognize creative professionals working in television, radio and digital media worldwide. With a combined membership of over 3,000 companies and individuals drawn from more than 70 countries, Promax|BDA is a truly international organization uniting the individuals who will pioneer tomorrow's electronic and broadcast media. Promax 2009 North America Competition - Winners Gold TELEVISION-VIDEO PRESENTATION CONTENT PROMOTION Public service announcement (multiple) Cause: Québec Environment Foundation Canal D Silver TELEVISION VIDEO PRESENTATION Content Promotion-Holiday/Season/Special Event Program Spot (single) Mpix Reel Sinful Cinema Mpix INTERACTIVE DVD, interactivetv. mobile/immerging platofrms, interactive applications promotions Famclub Family Channel TELEVISION VIDEO PRESENTATION Trade or internal Marketing (industry focused: sales, marketing or upfront presentations Etc. Marketing video/presentation: external) The Movie Network Riveting Launch Spot The Movie Network Bronze TELEVISION-VIDEO PRESENTATION Cable, Satellite and On Line content Platforms-Branding/Image Spot (Multiple) Mpix Bumpers Mpix TELEVISION-VIDEO PRESENTATION Cable, Satellite and On Line content Platforms-Branding/Image Spot (Multiple) Family Victoria Day Family Channel TELEVISION-VIDEO PRESENTATION General branding image (single) Signature « Le village global » Canal D TELEVISION-VIDEO PRESENTATION General branding image (multiple) Summer Job Campaign VRAK.TV BDA World Competition 2009 - Winner Silver INTEGRATED MEDIA Network package design : Image on-air Ztélé Package design Ztélé BDA 2009 North America Competition - Winners Gold CONSUMER IMAGE / PUBLICATION ADVERTISING The Movie Network Spiderman Direct Mail The Movie Network TELEVISION/VIDEO PRESENTATION: GENERAL ENTERTAINMENT ART DIRECTION & DESIGN: IMAGE CAMPAIGN Mpix Bumpers Mpix INTEGRATED MEDIA Network package design : Image on-air Ztélé Package design Ztélé Silver TELEVISION/VIDEO PRESENTATION: GENERAL ENTERTAINMENT ART DIRECTION & DESIGN: INTERSTITIAL CAMPAIGN Family Wiztober Family Channel Bronze TELEVISION/VIDEO PRESENTATION: GENERAL ENTERTAINMENT ART DIRECTION & DESIGN: INTERSTITIAL CAMPAIGN Fam Jams Family Channel SPECIAL CATEGORIES BEST COLLABORATIVE EFFORT Family Yeti Family Channel INTERACTIVE MEDIA INTERACTIVE APPLICATIONS PROMOTION Family.ca New Video Player Family Channel |
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